6 Steps. 1 Ritual.

Built for Scalp-first care. Softness you can feel. Hair you can celebrate. 

Honor Your Roots. Reveal Your Crown.

No.1

EXFOLIATE + CLEANSE 

Scalp & Hair Detox Cleanser

$13 

Clarifies and lifts away scalp buildup, excess oil, and residue to reset your scalp and cleanse your hair from root to tip.

No.2

DEEPLY CONDITION + REPAIR

Deep Repair Mask

$13

Gives dry, stressed strands a little extra love with deep conditioning for softer, more manageable hair.

No. 3

DETANGLE + HYDRATE

Detangling Leave-In Cream

$13

Glide through tangles with rich slip while replenishing hydration for easier detangling and soft, touchable strands.

No.4

MOISTURIZE + SEAL

Moisturizing Butter Cream

$11

Wrap strands in moisture and seal in softness to keep hair feeling nourished and ready to style.

No.5

NOURISH + REPLENISH

Overnight Oil & Hair Serum

$10

Treat your scalp and strands to nutrient-rich oils for overnight nourishment.

No.6

THE STYLING FINISH: DEFINE + HOLD

Medium Hold Curl Jelly

$11

Bring your curls into focus with definition and medium hold. Pair with the Moisturizing Butter Cream for soft, defined styling.

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Meet Our Hero Tropical Root Superfoods

Tap an ingredient to reveal its role in the RAENI ROOTS story.

Rich in potassium, magnesium, natural oils, vitamin A & C. Silica, a mineral in bananas helps synthesize collagen to strengthen the hair and reduce breakage.

Rich in vitamin A & C, fatty acids and antioxidants, the fruit oil deeply penetrates, hydrated, nourishes and conditions the hair. Soothes irritation, reduces dandruff and make hair more manageable.

High in protein, zinc, and biotin, red lentils contribute to strengthening hair and preventing breakage. The iron content supports better oxygen supply to the hair follicles.

Stimulating scalp circulation, reducing dandruff and itching, while strengthening hair follicles. 

CUSTOMER 💛

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CANCER to CROWN

As a three–time cancer survivor, I know what it feels like to lose pieces of yourself including the hair that once made you feel confident and whole. 

During my recovery, I began creating gentle nourishing products with tropical botanicals, herbs and clinical actives to feed my follicles and strengthen my hair - In addition with body care products that soothe and moisturize my sensitive skin. 

JUICEE BRANDS, LLC was born from that deeply personal experience: Creating holistic brands that are a celebration of natural healing resilience, and the power of honoring your roots and body.

Rachael 

IG: @empressraeni

MEET OUR FOUNDER

IN THE PRESS

Wellness Magazine

Explore the conversations, features, and stories celebrating our approach to root-first hair care, body care and beauty.